Here we are again, discussing business skills besides the high lashing level required as a lash artist. Growing something big on your own has never been easy, but you are not necessarily alone along the way. We are always ready to share with you some useful tips, even if they are small, to help you cultivate your firm. In this blog, we will explore the underlying benefits of eyelash extensions before and after pictures for your brand.
1. Building trust and credibility
Obviously, you can’t type a long text on your social media to claim that you are an excellent lash artist. How can your audience know that it’s true? Keep in mind that not many people have known you before, especially on social media. It’s like when we make a purchase, we are always in doubt, even after receiving recommendations from our friends. Before and after pictures will showcase your expertise and skills, confirming to customers that you can actually create the gorgeous lash set they expect.
2. Demonstrate the potential of eyelash extensions
Your clients might have heard about how magical eyelash extensions can do for your appearance. But it’s the eyelash extensions before and after pictures that can visualize the miracle and have a strong effect on your clients’ motivation to choose your brand. While the before photos illustrate the natural state of clients’ lashes, the after photos showcase the enhancement and impact of eyelash extensions. Looking at the picture, we are sure that they can imagine the great transformation of their look and be excited about the moment of change in their face.
3. Effective marketing and client acquisition
In this era of digital and social media explosions, you know how powerful an influence a picture can have on a particular society and community. Besides sharing the picture on social media platforms to attract new clients, this photo can be an effective customer-generated marketing tool. If your clients are satisfied with their lash set, you can encourage them to share their own photos for organic promotion. The reviews of your clients are an invaluable demonstration of your high quality work, as they are trustworthy because they come from real experience rather than word of mouth.
4. Tips for shooting before and after picture
One of the top concerns when you shoot eyelash extensions before and after pictures is your clients’ privacy. Remember to ask for their consent before their image is widely spread on social media and protect their private information according to their request. Besides, these treasured photos need proper image handling practices for optimized use.
This includes the image size, format, quality, and, most importantly, watermark on your photos to prevent copyright infringement. By using eyelash extensions before and after pictures, your lash business will be significantly promoted. Simple but powerful, why don’t you try it today?
Hope that this small tips can provide you with a new way to enhance your brand’s image.
You might want to know more:
